I am feeling a little nostalgic today. As an instructor of the CompuCollege/Eastern College's advanced diploma PR program, I am feeling the tug of the end of our school year (Aug. 7) with a mixture of sadness as well as delight.
Sadness that we are coming to the end of something; delight with the accomplishments of this year's class.
Today and Friday, the students are giving their persuasive and informational speeches/presentations as part of their presentations course. On Monday, we begin our last course -- proposal development -- and it's a tough one.
At 8 a.m., I will give the class an actual RFP and they will have two weeks (We are in class mornings only to allow them to have jobs in the afternoon.) to create their team roles, research, prepare their response, create a communication/marketing plan and present to me and an external PR practitioner who will come in to help evaluate.
It is, of course, this final element that causes the anxiety.
All year long, they have faced my critiques of their work. This time, they will be judged by someone unknown -- and isn't that just the way real life works?
It is the feature of this program I like the most: the blend of academic and hands-on experience that provides so many great opportunities to put learning into practice.
To my students: good luck with your final project. I am absolutely confident in you, your skills and your ability to work together.
Colleen
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